Archive for May 2008
Branding for Dreamers
Dreams help us clarify our goals, and are invaluable in finding ways for our deepest values to be reflected in our work. Branding is often seen as a marketing trick used to increase sales, rather than a process by which our core identity is communicated most effectively in the world.
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People have been consulting their dreams for guidance for thousands of years. All dreams come to support our greater health and well-being, and can give us valuable advice on personal as well as professional issues. Understanding dreams can help us manage change, access greater creativity, overcome stress, improve our decision-making, and bring balance back into…
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